Hotel de Vigniamont 2004-2011

Hotel de Vigniamont by Encore Services

Hotel de Vigniamont by Encore Services

Year: 2004

Market: Travel & Tourism

Services: Graphic Design; Website creation; SEO;

Brief: Hotel de Vigniamont is a luxury bed and breakfast in the South of France. The owners required a clear concise website to provide hotel and area information, booking form and SEO and online marketing to target an international discerning clientele.

Results: Hotel de Vigniamont rose to #1 in Google organic results for ‘luxury bed and breakfast south of france‘ and ‘hotel pezenas‘ in 6-9 months. It still continues to rank in the top 3 for those terms as well as other related terms for ‘pezenas’, ‘south of france’ and ‘bed and breakfast’.  The occupancy rate from web enquiries has been over 80%.

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Posted in Portfolio
2 comments on “Hotel de Vigniamont 2004-2011
  1. […] a luxury bed and breakfast in the South of France. The new French owners required a revamp of the existing website as well as a new marketing focus on the Francophone […]

  2. Santo says:

    The World Wide Web is an important marketing medium
    and to gain success in this arena a marketer should have
    well planned online marketing strategy. As with any online marketing activity, keep the
    message short, sweet and direct and be sure to include the necessary
    contact information needed to send in a referral. Both reach
    and targeting are very important factors to be considered when drafting digital
    marketing plans as they significantly affect the effectiveness of the plan.

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